Amazon is giving free NFTs to its Prime subscribers.

Gm MouseArmy,

Amazon, the world-renowned brand, is generously offering free NFTs to its vast Prime subscriber base, which currently stands at a staggering 200 million. This is a whopping 4,000 times more than the current number of existing NFT holders, highlighting the immense scale of this initiative.

Amazon's prominence in the tech industry is unquestionable, having been one of the first companies to achieve a trillion-dollar market cap—a value equivalent to the entire crypto market cap, let alone NFTs.

The partnership between Amazon and Mojo Melee, an NFT game built on Polygon, is set to have a major impact. With over 200 million Prime subscribers, of which 147 million are based in the US, the onboarding of users to Web3 is expected to skyrocket.

Prime subscribers can access their free NFT package through the Amazon Prime Gaming portal, which features an NFT for the champion character Gwyn Rockhopper and 885 Ore, an in-game currency. This offers gamers a significant advantage in their gameplay progression. It's worth noting that back in 2014, Amazon acquired Twitch for a staggering $970 million. Now, with rumors about an NFT marketplace circulating, Amazon's move to distribute NFTs to its Prime subscribers is the first step in this exciting rollout.

The gaming industry is already highly profitable, and Amazon's involvement is likely to further solidify its position in this space. In recent years, Amazon's revenue growth has been nothing short of remarkable, but it has shown signs of slowing down. To maintain its impressive year-on-year performance, Amazon recognizes the need for a new catalyst, and digital assets, particularly NFTs, offer a promising avenue for additional revenue.

The NFT market has been gaining momentum, with an overall organic trading volume of $25 billion in 2022. In the same year, OpenSea, one of the major NFT platforms, earned a staggering $1 billion in fee revenue. However, the majority of NFTs so far have been limited to profile picture (PFP) or Art NFTs. Amazon's move into gaming is expected to significantly expand the use cases for NFTs. The intersection of gaming and NFTs is an exciting prospect, and Amazon's vision is set to make it a reality.

This development bodes well for the entire NFT space, signaling potential growth and innovation in the coming days. It's clear that Amazon offers everything from A to Z, and now that includes NFTs.

So, fasten your seatbelts for an exhilarating journey into the world of gaming and NFTs, with Amazon leading the way.

Thank you

Mouse writer